Peter Drucker famously declared that any business has two basic functions – marketing and innovation. These functions create business results through growth (i.e., paying customers), and everyone in ...

Alignment between strategy and execution is the invisible multiplier behind every high-performing organization.

An aligned workforce is a happy, engaged workforce. Unfortunately, alignment between an organization and its employees doesn’t come naturally -- it takes planning, hard work and communication. Think ...

Having true organizational alignment in marketing is extremely rare – yet, not having it leads to a plethora of problems…top-to-bottom. As the CEO of Opal – a marketing platform trusted by Target, ...

This article was co-authored with Mathew Lehnig, VP of Programs at Taking Point Leadership. “Leadership alignment is when all members of your team are in sync and working towards a common goal, ...

To maximize value and strategic impact, finance leaders must ensure technology investments not only drive efficiency but also align with wider organizational strategy. Processing Content Leading ...