The Lego Group has unveiled its Smart Play system, which uses “Smart Bricks” and “Smart Tags” to bring Lego sets to life. The ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Eight years of development have produced a computer small enough to fit inside a classic 2x4 brick. But do kids really need a ...

LEGO Smart Play platform involves patented sensor- and tech-packed 2 x 4 brick that brings interactive lights and sounds to ...

The Smart Brick was revealed at CES 2026, and shown to power lights, sounds, and interactive features on an upcoming Star ...

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

Fortunately, Lego didn’t just drop an idea, call it a day, and leave fans waiting. The company has already announced the first three “All-in-One” LEGO Star Wars sets range from 473 to 962 pieces, each ...

The Lego Smart Brick incorporates a silicon chip, copper coils, LEDs and a speaker, and is capable of reacting when it is ...

In the Star Wars sets launching with Smart Play in March, the Emperor minifig will play the Imperial March when you sit him on this throne. Ships can blast at each other with laser noises, and ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

Lego has officially announced a new 2x4 "smart brick" at CES 2026 this week. It's apparently the "most significant evolution" ...