British-born David Ogilvy was one of our greatest ad men. In 1962, Time magazine called him "the most sought-after wizard in today's advertising industry." During his illustrious career he expanded ...
1. Do more research. All the greats in copywriting and advertising understand the importance of research. David Ogilvy, known as the Father of Advertising, advised to “ fill your mind with information ...
The Mad Men era of advertising is long behind us, but some of its lessons are timeless: not least those imparted by David Ogilvy, the founder of Ogilvy & Mather, who was once described by Time ...
The Mad Men era of advertising is long behind us, but some of its lessons are timeless: not least those imparted by David Ogilvy, the founder of Ogilvy & Mather, who was once described by Time ...
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