The meta description is a snippet of up to about 160 characters, which summarizes a page’s content. Meta descriptions don’t appear on the page itself, but only in the page’s source code. Search ...

Meta descriptions are crucial in shaping how search engines and users perceive your content. While meta descriptions don’t directly impact search rankings, they can significantly influence user ...

Google has updated its meta descriptions help documentation to provide five examples of how to improve your meta descriptions. This was added yesterday, plus Google did some formatting updates to the ...

Google’s help document on controlling your snippets in search results has added some examples of “bad” and “better” meta descriptions. The bad. Google advises avoiding these four types of “bad” meta ...

Meta descriptions can help appear in search results and social media, enticing people to click through and visit a site. They can help search engines like Google understand what a web page is all ...

Google’s John Mueller answered the question about whether a meta description can be used to influence the search rankings. It’s a good question because Google advises to use unique meta descriptions ...