Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. People typically go to a website in search of something. If it's an e-commerce store, they ...

Your website’s navigation is one of the most important elements of your user experience, and it affects both your bounce rates and conversions. If your visitors can’t figure out how to get where they ...

Website navigation, when done right, is great for your users and your SEO performance. Good website navigation makes it easy for your visitors to find what they want and for search engines to crawl.