Catering is a great way to expand brand visibility through direct contact and word-of-mouth marketing. In fact, I find that ...

Restaurant marketing includes hidden costs for restaurant owners to consider. Learn about hidden restaurant marketing costs ...

Carey Bringle, owner of Peg Leg Porker Restaurant, Bringle’s Smoking Oasis, Pig Star and Peg Leg Porker Bourbon & Lifestyle Brand. Restaurants can face mixed customer turnout during the big ...

The Super Bowl isn’t just a game; it’s one of the highest-grossing days of the year for the hospitality industry as people ...

Editor’s note: Nation’s Restaurant News is excited to partner with Belle Communication to launch The Influencer Insider, a new content series highlighting social media influencers and how their ...

Hoping to cultivate a loyal following in your town? While "local" is the buzzword for thriving businesses, many brands stumble when it comes to forging genuine connections in their own backyards. But ...

Promotional activity among restaurant brands was high during June, with companies tying in everything from pajamas (Denny’s Corp.) to temporary tattoos (Chipotle Mexican Grill). Here’s a look at some ...

Considering the local marketing efforts that franchisees need, micro-influencer marketing is an ideal tactic to add to a marketing plan that directly targets local consumers in a specific niche and ...

Mona Holmes is an editor at Eater Southern California/Southwest, a regular contributor at KCRW radio, and a 2022 James Beard Award nominee. In October 2023, Easy Street Burgers co-owner Alfred ...