Most of the previous research on the introduction of e-commerce and corporate performance is based on sample surveys and has a limited scope. This study analyzes the relationship between the ...

The starting point for understanding best practice in platforms is understanding the wider ecosystem in which the ecommerce platform operates. Mapping business processes, technical requirements, ...

Overview The Indian e‑commerce market is booming, driven by rising internet consumers, UPI payments, and growing usage beyond major cities.New tools in AI‑power ...

During the height of the pandemic, consumer behaviour changed at an unprecedented rate, resulting in the consolidation of ten years' worth of e-commerce growth into just ninety days. Shoppers of all ...