The rapid rise of generative AI (GenAI) is unlike anything we've seen at the intersection of technology and media since the creation of the Internet. Some of the initial use cases for GenAI have been ...

From its humble beginnings in print to the advent of broadcast media and the subsequent digital upheaval, the advertising industry has continually adapted to technological advancements. However, ...

AI startups are a bit like podcasts. Which is to say, everyone seems to have one. So how does an AI startup stand out amid so much noise? There’s no simple formula for standing out. But, for many ...

Political advertising has always evolved alongside media consumption. But the shift from linear television to streaming has introduced challenges that campaign managers are still working to navigate.

EDITOR’S NOTE: In this series on the principles of landscape design we will be focusing on correcting common design flaws while accounting for East Idaho’s climate. Each week until February we will ...