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Mobile apps now eclipse websites in Kenya’s shift to e-commerce

Mobile applications and social media platforms such as WhatsApp are now the primary drivers of e-commerce in Kenya, surpassing traditional websites as the preferred channels for placing and receiving ...

Inside Workday’s Rock Star Mentality For B2B Marketing

Brand awareness tops B2B marketers’ resolutions, Warner Bros. urges a no to Paramount, partisan news channels grew in 2025.