Professional LEGO artists share insight into their large-scale builds, what it's like to tour and what they hope people find ...

Simons then moved the Smart Bricks away from the ruler and performed the same trick. Using just a pair of Smart Bricks, he ...

At the Consumer Electronics Show (CES) 2026 this week, LEGO and Disney (DIS) unveiled new bricks that will lead LEGO Star ...

It’s CES 2026 week! That means more product launches than anyone knows what to do with. But that’s exactly why you read CNN Underscored — we combed the web (and the Las Vegas showroom floor) to find ...

While the LEGO Mario builds have some interactive elements, Smart Play takes it to the next level. Only the individual LEGO ...

The athletics giant shut down the virtual sneaker company about a year ago, while the intimate apparel brand found a new home ...

The Lego Group will launch Lego Smart Play in travel retail from March 1, with selected Lego Travel Stores across the US, ...

If you haven’t heard about Smart Play yet, its a way for Lego to make its sets more interactive. A Smart Brick filled with ...

The Lego Smart Play platforms has 3 elements: the Smart Brick, Smart Tag, and Smart Minifigure. Do you think it will catch on ...

LEGO SMART Play marks an exciting new chapter in the LEGO Group’s story; one where creativity, technology, and imagination ...

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully ...