In the depths of winter, sunscreen might not be top of many people's shopping lists. Yet it remains a staple in most ...

The National Lottery has been accused of using cartoon imagery which appeals to children in its online marketing while a series of newly published research papers also suggest the lottery watchdog ...

New advertising restrictions on unhealthy food and drink have come into force in the UK, targeting products deemed to be high ...

The Tribunal rejected the Revenue’s claim that breed development expenses are capital merely due to long-term benefits. What matters is business purpose and operational nexus, not incidental ...

The issue was whether a reassessment notice issued in July 2022 for AY 2015-16 was valid. The Tribunal held it to be barred by limitation, rendering the entire reassessment ...

Advertisers should embrace family-friendly ads during IPL to engage viewers and combat ad fatigue, experts advise.

For CMOs planning the next holiday marketing strategy cycle, the lesson is to build holiday campaigns withstanding the ...

National Unity Platform leader accused the Ugandan government of using the disruption to stifle communication and undermine democratic participation as voters prepare to head to the polls. - Kenya ...

As agency mergers reshape the industry and AI becomes infrastructure, creative heads discuss why human insight and ...

Trends in 2025 went beyond the digital sphere, shaping consumer choices, brand strategies, and real-life behaviour, with ...

The original Entrepreneurs in Action print magazine was created by students in the school’s business and marketing classes.

Bryan Kohberger’s sister Mel Kohberger shared how she and her family have been affected after he killed four University of ...