In an advertising landscape shaped by increasing privacy regulation and rapidly changing consumer behavior, traditional identity-based targeting is no longer fit for purpose. Advertisers must rethink ...

Apple has promoted the vapor chamber of the A19 Pro in the iPhone 17 Pro in a new ad involving a runner supercharged by a drop of water. The A19 Pro is the first iPhone chip to take advantage of vapor ...

NORFOLK, Va. — Expressway toll prices reached an eye-popping $21 dollars for a one-way trip on Norfolk Reversible Expressways. The price hike occurred on October 15 after two separate multi-vehicle ...

Nov 5 - Netflix (NFLX.O), opens new tab said on Wednesday that ads on its platform have reached over 190 million monthly active viewers (MAVs) globally, as the streaming giant instituted the new ...

This is read by an automated voice. Please report any issues or inconsistencies here. Netflix on Wednesday touted a surge in popularity for its low-cost streaming plan with ads as it looks to tap into ...

Netflix’s ad-supported tier has hit 190 million monthly active viewers globally since launching the offering three years ago. A monthly active viewer is defined as members who have watched at least ...

The End Of The Agency Era? AI tools have become synonymous with cheaper and faster creative production – and that isn’t necessarily good news for agencies. So WPP’s taking a different tack: If you can ...

People don’t really gather around water coolers anymore. But that doesn’t mean streaming and live events can’t still create water cooler moments like there once were for broadcast audiences watching ...

INGLEWOOD, Calif. — The hood of AD Mitchell’s sweatshirt was pulled over his head as he sat in the visiting locker room of SoFi Stadium and stared at the floor. The Indianapolis Colts wide receiver ...

I see dynamic ad insertion turning creator sponsorships from one and done into living inventory. For example, imagine a fitness creator whose January routine surges every New Year. A vitamin brand can ...

ITV has launched Dynamic Pause Ads, with custom adverts generated for users on ITVX when they pause on-demand content on connected TVs. The new format is launching with British Airways as the initial ...

iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max models can be charged up to 50% in around 20 minutes with a compatible USB-C power adapter, according to Apple's website. That means iPhone 17 models ...