Learn how Activities, Interests, and Opinions (AIO) help define consumer psychographic profiles, enhancing targeted marketing strategies by understanding customer behavior.

Abstract: The main aim of this study was to explain which gender, age group, academic specialists, and educational qualification have more switching and continued use behaviours of mobile computing ...

Moderate Black voters and young progressives favored Zohran Mamdani for mayor, while Andrew Cuomo won many wealthy New Yorkers and those who voted for Donald Trump. By Maya King Jeff Adelson and Alex ...

At last weekend’s "No Kings" protest in Washington, D.C., inflatable chickens bobbed above a crowd that, according to demographic research, was made up mostly of educated White women in their 40s.

Faculty of Forestry and Wood Sciences, Czech University of Life Sciences Prague (CZU), Prague, Czechia Despite these contributions, studies examining the moderating role of demographic variables on ...

American Institute of Physics advances, promotes and serves the physical sciences for the benefit of humanity. As a 501(c)(3) non-profit, AIP is a federation that advances the success of our Member ...

Americans are finally ready to move again. After years of housing market paralysis, exclusive CivicScience data reveal a clear upward trend in both selling and buying intentions, signaling the ...

The dynamics of family structure is undergoing a transformation. Declining fertility and mortality rates are leading to new kinship configurations worldwide. But how quickly are changes taking place?

China’s demographic profile has changed dramatically in the span of a single generation. The population began to decline in 2022 as fertility rates reached an all-time low, and India has now passed ...

Russia was in demographic decline long before the war in Ukraine. Now it’s in free fall. Since 2022, hundreds of thousands of Russians have died or suffered critical injuries in Ukraine. The result: ...