Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

The UK Government has introduced new rules banning adverts for 'less healthy' foods on TV during daytime hours and online at ...

Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year … though it's the ...

Watchdog will also monitor online ban for high fat and sugar products as part of wider effort to tackle childhood obesity ...

It is part of attempts by health bosses to stop the rising tide of childhood obesity, with one in 10 reception class-aged ...

Google which has 75 percent market share is the go-to option for brands if they want to be seen. LLMs have captured about 11 ...

Adlispy has released a browser-based Chrome extension designed to support structured advertising research for SaaS, marketing ...

Canada is now one of the most connected markets in the world, with internet penetration at 95% and more than 82% of the ...

ChatGPT ads might already be here; TikTok’s new ownership deal has marketers spooked; and California unveils a new consumer ...

How is blockchain reshaping advertising? Know how decentralized technology prevents ad fraud, ensures transparency, and ...

ChatGPT already uses some advanced personalisation, making search recommendations based on a user’s search history, chats and ...

Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...