Pakistan has launched a national tourism brand — Salam Pakistan, a first for the country that has been grappling with severe challenges, many of which have been on the economic front. Prior to the ...

Pakistan has issued its first-ever ferry service licence in a historic move aimed at boosting maritime tourism and ...

Imagine planning out a holiday to an exotic country. A country rich in culture and history. You want to just relax for a week, see the sun set and walk on the beach, try out different kinds of food, ...

In a significant achievement, Pakistan Pavilion has won the “Best In-Show - International Tourism Development” Award at Travel and Adventure Show, 2024 held in New York. The event, spanning January 27 ...

Once thought of as one of the world’s most dangerous countries, Pakistan is back in the spotlight, but this time as a budding tourist destination. The government — led by former cricket star Imran ...

Pakistan made a big jump on International Travel and Tourism Development Index by moving up six places, the latest report released by the World Economic Forum (WEF) showed on Sunday. The 2021 edition ...

The young man at the airport approached me with a nervous smile and a hint of hesitation. He was from the Ministry of Tourism, he explained. Would I be so kind as to fill out a survey on my stay in ...

A country with diverse cultures and natural beauty, Pakistan is a heaven for any tourist. From snowcapped peaks and frozen lakes to serene valleys and beautiful shores, interspersed with the ruins of ...