Marketers often assume that visibility and buzz tell them when consumers are ready to try a new technology. But these don’t tell the full story. The real trigger for consumer adoption is ...

WHEN I ARRIVE IN CAMP, I let my pack drop from my shoulders. It’s the first day of a four-day backcountry trip, and after putting in the miles, I could use a good meal and a crackling fire. I ...

While TikTok’s algorithm has always been on point and Instagram’s meme game is getting better by the day, YouTube remains the number one platform for long-form content. From thoughtful video essays on ...

YouTube revealed on Tuesday that its likeness-detection technology has officially rolled out to eligible creators in the YouTube Partner Program, following a pilot phase. The technology allows ...

According to CNBC, Apple is nearing a deal to acquire “talent and technology” of computer vision startup Prompt AI. Here are the details. The report says that Apple’s deal with Prompt seems all but ...

YouTube is rolling out a “second chance” program to allow previously banned creators to apply for new channels, the company announced Thursday. “We know many terminated creators deserve a second ...

EXCLUSIVE: Signature Entertainment has acquired UK and Irish rights to dinosaur-fuelled action-adventure Primitive War from Sparke Films. Pic stars Ryan Kwanten (True Blood), Jeremy Piven (Entourage), ...

An instantly recognizable look, the Lego Star Wars Logo set is an enjoyable build and costs less than many other Lego sets with a similar piece count. It looks cool, but it won't take too long to ...

YouTube’s live broadcast on Friday night of the Kansas City Chiefs and Los Angeles Chargers game is set to be a major test of the platform’s programming ambitions. A YouTube commercial in Times Square ...

YouTube said it plans to offer creators the ability to opt-out of the platform's recent enhancements to some Shorts after a handful of creators expressed concerns the subtle changes were being done ...