Over 80 million daily active users log into Roblox, making it one of the most influential digital spaces for young creators today. What started as a simple game platform has evolved into a cultural ...

By the time I turned 13, Roblox had changed a lot. The community had exploded in size, with millions of players logging in ...

Universal Music Group’s dealmaking team has been on a tear in 2025, and its final deal of the year appears to be with Roblox.

Universal Music Group (UMG) and Roblox have inked an expanded strategic agreement – including plans for additional physical ...

Kyasia Watson joined Roblox in 2009, when she was eight years old, drawn by a banner ad promising players could build their ...

Roblox has increasingly become a cultural hub for music fan engagement, with recent artist activations from Yeat (Capitol ...

UMG and Roblox announce a strategic partnership aimed at boosting artist monetization, music integration and fan experiences beyond streaming.

Deal includes the integration of commercial features designed to ‘drive increased engagement and revenue for artists and ...

Roblox has increasingly become a cultural hub for music fan engagement, as seen with recent artist activations from the likes of Yeat (Capitol Records), Lady Gaga (Interscope), Chappell Roan (Island ...

How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an issue.

Real Fan Dan has gone into the fashion modeling business. Ravens superfan Dan Granofsky, known as "Real Fan Dan," is featured in the promotion for a merch collaboration between the NFL and two-time ...

EXCLUSIVE: AI-powered animation studio Spiridellis Bros. Studios has announced an exclusive partnership with songwriter and music artist Parry Gripp, whose songs for children have drawn hundreds of ...