Snowflake, a $76 billion cloud data platform, said earlier this year that it tracked the number of phone calls and in-person ...

Snowflake (NYSE:SNOW) shares have surged by nearly 50% this year, although the stock fell on Thursday after the Q3 results were announced. Investors seem to be worried as product revenue growth slowed ...

Forbes contributors publish independent expert analyses and insights. Peter Cohan, a Boston-based senior contributor, covers stocks. Snowflake's stock fell 10% after Q3 earnings, not due to a miss, ...

Snowflake stock tumbled early Thursday after releasing earnings, and its another clear example that a “beat” isn’t always a beat.

For years, SEOs optimized pages around keywords. But Google now understands meaning through entities and how they relate to one another: people, products, concepts, and their topical connections ...

The enhancements in Horizon Catalog would allow enterprises to build context for AI-driven applications and autonomous agents from data stored outside Snowflake. Snowflake has signed a definitive ...

Snowflake has entered into a definitive agreement to acquire San Francisco-headquartered startup Datometry, for an undisclosed sum, to bolster SnowConvert AI, one of its existing set of migration ...

Enterprise AI has a data problem. Despite billions in investment and increasingly capable language models, most organizations still can't answer basic analytical questions about their document ...

A controlled test compared three nearly identical pages: one with strong schema, one with poor schema, and one with none. Only the page with well-implemented schema appeared in an AI Overview and ...

This blog post is co-authored by Christian Kleinerman, Executive VP of Product, Snowflake. The typical organization’s data estate now includes hundreds of specialized and often disconnected ...

There are a lot of folks in the community saying that implementing structured data / schema on your pages will help you with AI Search visibility. But few have really tested it until now. And those ...