This month, the U.S. Army announced it is re-introducing the recruiting slogan "Be All You Can Be". First used in 1980, "Be All You Can Be" was coined by advertising copywriter Earl Carter and used until 2001. It became the most well-known Army recruiting slogan since the World War I-era "I Want YOU For The U.S. Army" poster featuring Uncle Sam. Released in 1986, this "Be All You Can Be" commercial features M60 and M1 tanks of the Armor branch. While it takes some creative license with the tank
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3.8K views · 140 reactions | Consider yourself a curious person? Don't let these skills go to waste. This could be the career for you! Start here  https://go.usa.gov/xexKS. | GoArmy | Facebook
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